Signup for Our Newsletter

Design Services::This is the description of the image.
Print Services::This is the description of another image.
Web Services::This is the description of the image.
QR Codes::This is the description of another image.
Signage::This is the description of the image.
Promotional::This is the description of another image.
Portfolio::This is the description of the image.

EasyBlog

This is some blog description about this site

  • Home
    Home This is where you can find all the blog posts throughout the site.
  • Categories
    Categories Displays a list of categories from this blog.
  • Tags
    Tags Displays a list of tags that has been used in the blog.
  • Bloggers
    Bloggers Search for your favorite blogger from this site.
  • Team Blogs
    Team Blogs Find your favorite team blogs here.
  • Login

K.I.S.S.

Posted by on in Uncategorized
  • Font size: Larger Smaller
  • Hits: 2427
  • 0 Comments
  • Print

Have you ever heard someone use the acronym 'K.I.S.S'? If you haven't, it stands for 'Keep It Simple, Stupid.' Although a bit rude, the meaning is obvious: Simplicity is the key to success.

     Do one thing and do it well. You wouldn't open an italian restaurant that offered quesadillas on the menu, would you? It just wouldn't make sense. You want to be known as the best italian restaurant in town, not as the home of the 'so-so' quesadilla. So keep it simple, stupid! By trying to appeal to a broader mass of people and offering items that don't really fit in with your services, you're detracting from the service you DO offer.

     Hone your 'menu'! You don't want your company to be known as a 'jack of all trades, master of none'.  

     So take the time to look at the services and products you offer to customers. Do they go together? Does it make sense for you to spend the time, money, or materials that you're spending to be able to offer all of them?

     Above all, are all of them 'your best'? If you have a 'so-so' quesadilla of your own...something you offer that really doesn't sell and when it does, has a lukewarm reception...it's time to look at taking it off your services 'menu'.  This way you can focus on what you do well and build your reputation on the back of that. Your customers will appreciate it, you'll feel more secure in your 'niche', and your bottom line will show a difference.

K.

0

Comments

Login Form